We have over 45 years of B2C and B2B knowledge and experience gained from working across both direct response and brand focussed products and services.
Starting with your business objectives we’ll construct a solution that takes into account all available intelligence, including factors that could have a positive or negative effect on the end result.
GET IN TOUCH
We’re based in the centre of a World Heritage Site, so as well as talking media we can give you a tour round historic Salts Mill, including a splendid array of David Hockney art!
Piazza Offices, Salts Mill,
Victoria Road, Saltaire,
West Yorkshire, BD18 3LA
Tel: 0113 887 0250
If you’re driving, the postcode for sat nav systems is BD17 7EF
Direct trains from Leeds every 30 minutes on the Skipton line
We have a mix of direct and agency clients, some of whom we are proud to have been personally associated with for 20 years.
THE WAY WE WORK
We offer a true end-to-end service irrespective of budget and media channel, always learning along the way.
Clients come in all shapes and sizes, each with their own business requirements and KPI’s, so we design and build bespoke data reports to provide in-depth analysis on both media and business objectives.
We have access to all major media research and planning tools including Nielsen, TGI and DDS but often the most important data sits within a client’s existing database!
setting & validation
throughout all campaigns
MORE THAN JUST A MEDIA AGENCY!
We’re a media agency with a wealth of experience across all channels, and a strong belief in good old-fashioned service. Our aim is to maximise the value of every £ that our clients invest in media, always aware that the cheapest option is not always the best, and the best option doesn’t always have to be the most expensive. Basically we’ll spend your money as if it’s our own!
Relationships are key to how we work, we want to get under the skin of our clients and the markets they are active in so we can be a true business partner and not just another rostered supplier. Testament to this approach is that we’ve personally worked with two of our clients for over 20 years!
We are truly media neutral and the response to every brief starts with the same clean sheet. All our activity is negotiated on a campaign by campaign basis to ensure that we select the right media at the most cost efficient price, always taking into account latest results and market conditions
Anyone can “buy” an ad that sits as part of an annual contract, but share deals that follow a rigid buying process are not always in the client’s best interest and can lead to a lack of media neutrality. Our approach doesn’t mean that buying power is compromised, indeed it can be quite the opposite as independence and a line-by-line negotiation process provides a flexible strategy for all our clients
" I have known Silvana and Martin for over 15 years during which time we have developed a strong working relationship based on trust and a common goal to succeed. I need a media agency that puts my planning and buying requirements first and can negotiate the right media at the right price on time every time. I consider Silvana and Martin as an extension of my marketing department and would not hesitate to recommend Heywood Butler as a reliable professional media agency."
Ian Stewart, WCF Ltd
No matter who your target audience is, or how they consume media, our aim is to provide the highest quality service, which when coupled to intelligent and powerful buying will deliver a “best of both worlds”
We want to be a true business partner not just a supplier…